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</div> <div class="49c1n6wlf" id="newsContent"> <div class="49c1n6wlf" id="newstext"> <div class="49c1n6wlf" id="pageOp">【<a href="#" onClick="ad0.style.fontSize='20px';">放大字體</a>】【<a href="#" onClick="ad0.style.fontSize='12px';">縮小字體</a>】</div> <div id="49c1n6wlf" class="title0">汽車銷量排行缺乏權(quán)威統(tǒng)計(jì) 排名之爭(zhēng)成廠家自?shī)?/div> <hr /> <div>2008年06月06日 14:20 來(lái)源：競(jìng)報(bào) <span id="49c1n6wlf" class="style3"><a href='http://comment.chinanews.com.cn/comments/comments.php?newsid=1274724' target="_blank"><img src="/fileftp/2007/12/2007-12-13/U31P4T47D7993F967DT20071213101145.gif" width="14" height="14" border=0 /> <span id="49c1n6wlf" class="style3">發(fā)表評(píng)論 </span></a></span> </div> <hr /> <div class="49c1n6wlf" id="content" class="cStyle0">  </div> <div id="49c1n6wlf" class="slice"></div> <div class="49c1n6wlf" id="ad0" class="font16Style"><p>　　每當(dāng)月末，按照行業(yè)慣例，有關(guān)部門都會(huì)發(fā)布汽車銷量排行榜，這個(gè)排行榜也成為汽車企業(yè)宣傳的噱頭。目前汽車銷量信息發(fā)布主要有兩個(gè)部門，一個(gè)中國(guó)汽車工業(yè)協(xié)會(huì)，一個(gè)是乘用車信息聯(lián)席會(huì)。另外，交管部門的車管所也可以得到新車上牌的數(shù)量。然而這三種途徑得到的統(tǒng)計(jì)數(shù)字很多時(shí)候并不相同，消費(fèi)者很多時(shí)候都摸不到頭腦，不知道該信誰(shuí)。<div class="49c1n6wlf" id=adhzh name=hzh> <table border=0 cellspacing=0 cellpadding=0 align=left> <tr> <td>  <SCRIPT LANGUAGE="JavaScript" SRC="http://mccannafa7.allyes.com/main/adfshow?user=MccannAfa7|UPS_VL_Chinanews|UPS_VL_Chinanews_Newsarticlepage_PIP_300x250_25k&db=mccannafa7&border=0&local=yes&js=ie"></SCRIPT>  </td> </tr> </table> </div></p> <p>　　最近中高級(jí)車市場(chǎng)的王者——?jiǎng)P美瑞和雅閣就因?yàn)榕琶麊?wèn)題較起了勁兒，都稱自己是中高級(jí)轎車市場(chǎng)上的冠軍。一些企業(yè)有的拿汽車工業(yè)協(xié)會(huì)的數(shù)字宣傳，有的則拿乘聯(lián)會(huì)的數(shù)字做宣傳，反正是哪個(gè)對(duì)自己有利就用哪個(gè)。先來(lái)介紹一下這三個(gè)統(tǒng)計(jì)數(shù)字的來(lái)源。</p> <p>　　中國(guó)汽車工業(yè)協(xié)會(huì)每月定期公布的全國(guó)汽車產(chǎn)銷統(tǒng)計(jì)數(shù)字，是受國(guó)家統(tǒng)計(jì)局等部門委托而進(jìn)行的行業(yè)統(tǒng)計(jì)。這些數(shù)字是由國(guó)內(nèi)各汽車廠家上報(bào)而來(lái)并進(jìn)行分析歸類而來(lái)的。由于無(wú)法掌握零售數(shù)量，汽車廠家上報(bào)的汽車銷量是開(kāi)票數(shù)，是廠家賣給經(jīng)銷商的數(shù)字，也就是批發(fā)數(shù)。</p> <p>　　全國(guó)乘用車信息聯(lián)席會(huì)是乘用車企業(yè)銷售部門的聯(lián)誼機(jī)構(gòu)，并不是一個(gè)經(jīng)過(guò)民政部門登記注冊(cè)的正式機(jī)構(gòu)。其基本職能是企業(yè)之間交流乘用車銷售信息，并不承擔(dān)行業(yè)統(tǒng)計(jì)職能和發(fā)布統(tǒng)計(jì)。而車管所的數(shù)據(jù)則是真正到交管部門登記上牌的新車數(shù)量。</p> <p>　　對(duì)比汽車工業(yè)協(xié)會(huì)和乘聯(lián)會(huì)，中國(guó)負(fù)責(zé)汽車行業(yè)宏觀管理的國(guó)家發(fā)改委和最權(quán)威的統(tǒng)計(jì)部門國(guó)家統(tǒng)計(jì)局，也采用中汽協(xié)的統(tǒng)計(jì)作為中國(guó)汽車行業(yè)發(fā)展的重要依據(jù)。由此可見(jiàn)，與乘聯(lián)會(huì)相比，中汽協(xié)的統(tǒng)計(jì)更權(quán)威、更全面、更準(zhǔn)確、也更可信。而交管局公布的上牌數(shù)量比汽車工業(yè)協(xié)會(huì)的數(shù)字實(shí)際，是真實(shí)到達(dá)客戶手中的車輛臺(tái)數(shù)。</p> <p>　　但是，不管誰(shuí)的數(shù)字權(quán)威，其對(duì)于消費(fèi)者的影響又有多大呢？最近記者進(jìn)行了一個(gè)隨機(jī)的街頭采訪。在接受訪問(wèn)的20個(gè)人當(dāng)中，表示銷量排行能影響自己購(gòu)車的只有2個(gè)。其余大部分準(zhǔn)備買車的受訪者都以是否適合自己、朋友的推薦、車輛性價(jià)比等為主要考慮因素，至于銷量排名，他們則表示不會(huì)去考慮。</p> <p>　　汽車廠商在意的銷量排名在消費(fèi)者看來(lái)卻不那么重要，銷量排名之爭(zhēng)也只不過(guò)是廠家的自?shī)首詷?lè)罷了。(孫金鳳）</div> <div class="49c1n6wlf" id="partner"></div> <div class="49c1n6wlf" id="editor">【<font color=CC0000>編輯:</font>趙婕】</div> <div class="49c1n6wlf" id="guestbook"><TABLE style="MARGIN-TOP: 7px" cellSpacing=0 width="100%" id="comments"> <TBODY> <TR> <TD vAlign=top> <div id="49c1n6wlf" class="" style="CLEAR: both; MARGIN-TOP: 10px; BACKGROUND-IMAGE: url(http://comment.chinanews.com.cn/comments/images/3.gif); HEIGHT: 23px"> <div id="49c1n6wlf" class="12v" style="PADDING-LEFT: 10px; FONT-WEIGHT: bold; FLOAT: left; PADDING-TOP: 9px">請(qǐng) 您評(píng) 論 <a href='http://comment.chinanews.com.cn/comments/comments.php?newsid=1274724' target="_blank">查看評(píng)論</a> <a 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